Pulp™ API

Agentic AI will power more than 60 percent of the increased value that AI is expected to generate from deployments in marketing.

Give every context the same level of attention.

• Pulp™ API interprets language the same way across written posts, long-form media, transcripts, and internal documents.
• Claims, arguments, and reasoning patterns are captured in consistent formats so downstream systems are not guessing.
• This gives your applications a shared foundation of knowledge: sourced from real conversations that can be understood, measured, and acted on, no matter where it started.

Each action forms a layer of resilience.

• Three moves turn raw language into signal your systems can build on:
• Detect → Identify signals, positions, audiences, and expectations inside the language itself.
• Connect → Link those signals across multiple files, channels, and time periods.
• Rebuild → Produce machine-readable representations that keep human meaning intact while making it usable by your stack.
• Pulp™ API becomes the bridge between what people are saying and what your systems need to know.

By 2028, organizations that adopt and sustain an AI-first strategy will achieve 25% better business outcomes than competitors.

Follow how meaning shifts across channels.

• Understand conversations as they move through email, chat, social, documents, and recorded speech.
• Pulp™ API tracks claims, questions, and responses so you can see how positions develop and where they change.
• Those patterns help teams notice emerging themes early, adjust their approach, and keep communication grounded in reality instead of assumption.
• This lets teams track emerging themes, surface contradictions or alignment, and compare movement across segments.

Search everything as if it were one file.

• Pulp™ API turns posts, calls, videos, and internal logs into a single searchable index, so every asset becomes queryable across formats, channels, and systems, no manual tagging required.
• Ask your content questions and get answers back, not just search results, with one consistent view of how people speak, react, and decide.

Thinkwell™ is the first product built on Pulp™ API. It won't be the last.

• The same engine powers Pulp™ across policy and governance, marketing and media, consulting and management, finance and markets, and public engagement.
• Every Thinkwell™ plan runs on Pulp™ API underneath, and direct API access is available on our Markets and Enterprise plans.